Full Steam Marketing & Design

Marketing : Print Ads

Naturipe : Definition of Profitable

This national marketer of fresh strawberries wanted a trade ad that strongly communicated a two-pronged message to the trade: Naturipe’s quality product benefits are unsurpassed and Naturipe is a retailer’s profitability partner. Using a dictionary definition format Full Steam simply and clearly reduced what could have been a complex message to an immediate grasp. When merged with product visuals and a beauty shot that captured the essence of strawberry appeal, the ad achieved objective in such a concise way it won the Gold Award for Highest Graphics in Produce Merchandising presented by Readex.

Categories

• Marketing Strategy & Planning
• • Brochures
  • Business Systems
  • Direct Mail
  • Hospitality
  • Print Ads
  • Promotional Materials
  • Sales Kits
  • Social Marketing
• Design
• Merchandising
• Multimedia

Resources

• Our Merchandising Brochure

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• Print Ads