SmartWash Logo Design
New Leaf Food Safety Solutions is a division of Salinas-based Taylor Farms dedicated to developing food safety innovations for the fresh food industry.
The name and logo developed by Salinas-based Full Steam Marketing & Design epitomizes cleanliness and simplicity while paying tribute to the science behind the product’s functionality. The “Smart” references the level of precision and innovation that delivers breakthrough produce wash performance.
The SmartWash logo is a clean, simple text execution that utilizes a fresh blue and teal color palette to distinguish the two type components. The logo is either used alone or with the identifier “Produce Wash Enhancer” to establish the connection with fresh produce products.
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