When We Say Building on Great, We Mean It.

We’re more than just payments. We communicate, learn, and evolve to provide our companies and their customers with cutting-edge advantages.

Who We Are & What We Do

Fullsteam provides software and payments technology to help businesses across many industries operate efficiently and grow. We build and sell best-in-class software for retail stores, vineyards, ground transportation, hospitality, and many other industries that are a part of everyday life. 


Our vision is to provide business owners with all the tools they need in one place by embedding payments, marketing, and insurance into their business management software system. 


Since 2018, we’ve brought together dozens of software companies under one roof. Our motto is Building on Great: we provide investment, technology, and expertise to enhance what the founders and operators of these companies have been able to accomplish on their own. 


Our goal is simple: to make it easier for our customers to focus on what they do best and grow their business. 

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Founded

in 2018

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HQ in

Auburn, AL & Atlanta, GA

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2,100+

Employees

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60,000+

Customers

How We Got Here

Fullsteam was born from the idea that software and payments belong together. We quickly realized that with best practices and investment, we could help build market-leading products in niche industries. 


Today, by blending deep industry knowledge with operational excellence and the right tools, Fullsteam has grown into a network of software companies serving tens of thousands of businesses across the country. 

2018
Founded with Purpose
Fullsteam was founded with a mission to power vertical software business through integrated payments and shared services. In our first year, we completed six acquisitions, opened offices in Auburn and New York, and began building our proprietary payments platform.
2019
Expanding Capabilities
We launched payments, achieved Visa PayFac registration and PCI certification, and processed our first payment. We added 15 more companies to our platform, entering verticals like self-storage, parking, and eyecare.
2020
Building Resilience
Despite global uncertainty, we grew stronger - doubling our payments volume and scaling both our platform and team in the face of the pandemic. Businesses needed to rely on technology to operate during the pandemic.
2021
Breaking New Ground
We made our first international acquisition with Commerce7 in Canada and saw significant gains in both revenue and transaction volumes.
2022
Growth in Motion
With 50+ acquisitions under our belt and a team of over 1,000, we reached a major inflection point - more than doubling our revenue base in just a year and significantly expanding our payments footprint.
2023
Reaching New Heights
We hit a new milestone by processing our highest monthly volume to date, completed our largest acquisitions to date (Silverware and Maestro), and closed a major recapitalization.
2024
Accelerating Progress
Fullsteam accelerated its journey—completing 11 acquisitions, growing ARR by 40%, launching our first insurance offering and strengthening our go-to-market strategy with our inaugural sales kickoff.
2025
Building for the Future
With additional investments in AI-based tools, sales, marketing, and new acquisitions, Fullsteam is building a future-proof home for vertical software businesses to accelerate their growth.

Management Team

Our management team is made up of passionate leaders from software, payments, and M&A backgrounds. They bring diverse experience and fresh ideas to help us grow, support our teams, and keep moving forward together.

Michael Lawler

Chief Executive Officer

Greg Colella

Chief Corporate Development & Strategy Officer

Charles Freund

Chief Financial Officer

Dirk Izzo

Chief Operating Officer

Fred Byrd

Chief Technology Officer

Charles Kallenbach

General Counsel

Denise Orsborn

Chief Accounting Officer

Chris Blum

Vice President, Finance

Termeh Dehdashti

Vice President, Human Resources

Murali Patnam

President, Solutions Portfolio

Ravi Jonnavithula

President, Commerce Portfolio

Dom Morea

President, Payments & Platforms

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